Prepare for the new
Value creation for the digital shift
Prepare for the New
Prenew is a strategy consultancy for digital transformation. We help companies prepare for the new.
Through compelling narratives and effective design leadership, we support companies in creating distinguished customer experiences, refining their strategic direction and successfully managing the transformation to a customer-centric enterprise.
Leading design
We view design leadership as a strategic management tool to increase effectiveness. Only through guided design can a company realise its full potential to strengthen customer relationships during a time of change and develop new potentials for growth.
When we succeed together in creating new value for customers in the digital transformation, then we increase the value of the company:
Value creation for the digital shift.
Departure into the future
Many companies are preparing for a journey into their digital future. But what do you pack, what do you leave behind? What tools will you need? Is the route into the unknown right? How do you navigate on the new terrain?
Departure into the future
Many companies are preparing for a journey into their digital future. But what do you pack, what do you leave behind? What tools will you need? Is the route into the unknown right? How do you navigate on the new terrain?
Venture the journey
We all know everything’s gonna change, but not exactly how. What will the future look like for our markets, our brand, our people and our products? And how will our customers behave? No one can say for sure.
The digital future cannot be predicted by simply extending the lines of the past into the future. But we all know: We must dare this journey – and prepare ourselves optimally for it.
A new thermal
On the horizon, a new age is forming in which digitalization, the rapid rise of artificial intelligence and the continued triumph of robots promise a new long wave of growth and prosperity.
At the same time, a huge thermal is building up in the markets, because the great technological advances will enable innovative digital products and services that are still far beyond the horizon of our imagination today. We help to imagine these new possibilities and to develop and shape them in a planned strategic process.
New complexity
Controlling a company requires full attention. Large organizations tend to chaos and uncontrollability: Many managers and employees work in silos to implement the digital corporate goals. An unmanageable number of external experts, consultants and service providers are working on numerous trades and projects on digital transformation.
How do you organize chaos? How do you create space for talent and creativity and still ensure effective results? How do you reduce complexity for the CEO, CMO, CDO, CIO and the board?
Expertise
We are guides. We help organizations determine and maintain their course. As guides, we know the different flight altitudes, hazards and weather conditions. With our experience we navigate companies through unknown terrain and develop possible routes into the digital future.
Our strategic consulting focuses on four areas:
Prenew Thoughts
New ways require new thinking. In our blog we gather interesting thoughts around the topics, which occupy us.
How does the new come into the world, how do you develop narratives that inspire, how can the transformation of large companies succeed? How do you create a user experience that really becomes a differentiating experience for users and customers and how do you anchor design leadership in the company? Internal and external experts write here in loose succession about new ideas and strategies. Interdisciplinary and inspiring.